Winter can be a downside for businesses due to the cold weather, shorter days and the plethora of holiday distractions, but that should not let you down. This is also the best time to impart a warm touch to your marketing efforts.

One way to leverage your business in the winter months is by using the power of brand ambassadors who can spread a word or two about your business, especially when people are looking to stay warm and entertained.

Therefore, in order to engage and captivate your customers this winter it is crucial to focus on some of these key aspects of your business strategy.

Organize your seminar on the sea

If your aim is to develop the collective value for your business and are looking for an exceptional and ideal location to encourage teamwork, an Alaskan adventure is the best place to combine work, relaxation and a change of scenery to bring your colleagues together.

As well as having a wonderful time on a cruise ship in an unusual destination, you can treat the team to a real spectacle as you spot massive tidewater glaciers and witness breathtaking calving displays.

Explore a new city together

Cruises to Alaska typically start from Vancouver which will give your colleagues a great chance to explore a cosmopolitan city together.

This vibrant Canadian city is immersed in natural beauty and there are a plethora of attractions before you set sail from Vancouver.

  • Cross the Capilano Suspension Bridge
  • Stroll in Stanley Park
  • Visit Gastown District
  • Shop and eat at Chinatown
  • Head to Shannon Falls

Moreover, there are dedicated workplaces in the heart of Mount Pleasant where the waterfront of Vancouver meets the downtown skyline.

This emerging community will bring a vibrant new energy to your team with easy access to this central location to provide the utmost convenience.

Your workers will enjoy a host of amenities to ensure that their day runs seamlessly and meets your professional needs.

Head to the slopes

There is nothing more exciting than being ‘nose to nose’ with high snow-capped peaks in the small mountain towns in a surprising location. Doing team-building activities in such a place reinforces group cohesion and improves overall skills.

When it comes to outdoor activities, skiing on the powdered slopes is a priceless experience. So make the most of the moment with your colleagues and head to a ski resort where you can celebrate your meetings in style and leave the team with happy memories.

Go snow tubing

If you are tired of indoor team-building activities in winter, take your coworkers to sledding. Snow tubing presents the perfect opportunity to let your colleagues loose safely.

Another advantage of snow tubing is that it provides a wonderful opportunity to cap off more intense teamwork. You can hire a consultant to concentrate on imparting on-the-job skills to your employees in the morning, before heading with the team for snow tubing in the afternoon.

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