Selena Gomez Sells $3K Ring From Benny Blanco for $12 to Lucky Fan.
Selena Gomez, known for her generosity and connection with her fans, has made headlines once again with a remarkable gesture. After receiving a million-dollar engagement ring from her fiancé, music producer Benny Blanco, Selena decided to sell one of her previous gifts from him, a stunning diamond ring, to promote their upcoming musical collaboration.
On Monday, Selena kicked off her “12 Days of Really Rare Stuff” campaign, where she’ll be sharing 12 special items with her followers as a countdown to the release of her joint album with Benny, titled I Said I Love You First. For the first day of the campaign, she chose to share a particularly meaningful piece of jewelry: her Jacquie Aiche diamond “B” ring.
“For the first day of #12DaysOfReallyRareStuff, which is also a countdown to I Said I Love You First, it felt fitting to choose something that is a symbol of the start of our relationship,” Selena wrote in the item description.
“This is the exact, real ring that I posted to my Instagram story in December 2023,” she added.
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Fans who remember Selena’s Instagram post from December 2023 will recognize the ring as the one she wore when confirming her relationship with Benny. The one-of-a-kind Jacquie Aiche ring features .44 pavé diamonds and is valued at over $3,250. However, in a truly special move, Selena listed it for just $12 in her official merch store, making it an irresistible steal for one lucky fan.
Selena’s generosity didn’t stop there. On the second day of her campaign, she gave away a signed Coach Selena Grace Bag, valued at $395. Fans could enter for a chance to win, with the winner being announced on Tuesday at 6 p.m.
In December 2023, Benny proposed to Selena with a stunning engagement ring, marking a new chapter in their relationship. The couple also made a significant investment, purchasing a $35 million mansion, where they are reportedly considering hosting their wedding. Benny reportedly spent a fortune on the engagement ring, which diamond expert Ann Grimmett predicts is worth at least $220,000.
“Selena Gomez’s engagement ring is fitting for a talent as rare as hers given less than 5% of diamonds are marquise,” Ann explained to PEOPLE. “The shape represents that what’s old is new again, with a history dating back to the 18th century, but also represents the trend to elongated fancies that we have seen growing rapidly over the past few years.”
With Selena’s estimated $1 billion net worth and Benny’s fortune of $50 million, dropping six figures on a piece of jewelry doesn’t seem like a big splurge. It’s clear they’re living a life of luxury, and we can only imagine how extravagant their upcoming wedding will be.
Selena Gomez’s kindness and deep connection with her fans shine brightly through her “12 Days of Really Rare Stuff” campaign. By offering meaningful pieces like her diamond ring and signed Coach bag, she not only gives fans a chance to own part of her personal collection, but also creates lasting memories with her audience. It’s clear that Selena values her relationship with Benny, her fans, and the experiences they all share. Her generosity is a refreshing reminder that success and fame don’t only come with material wealth, but with heartwarming acts of giving back.
