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Data plays a pivotal role in making informed business decisions, particularly in business purchasing and acquisition. Applying data analytics to various facets of a business can unlock vital insights, negate risk, streamline operations, and maximize profits.

This article offers a detailed rundown on the power of data-driven decisions in business purchasing and how analytics can be leveraged in business acquisition, procurement, and more. 

The Benefits of Data-Driven Business Purchasing

When you leverage data, you can improve forecasting accuracy, which aids in budget planning and reduces financial risk. Data can also provide insights into supplier performance and quality, allowing you to make informed decisions and negotiate better terms.

Additionally, identifying patterns in your procurement data can uncover opportunities for consolidation, leading to cost savings. Data-driven procurement can enhance your financial stability and improve cost management.

Using Data Analytics for Business Acquisition

Whether you're looking for a restaurant for sale within the US or businesses for sale in Calgary, data analytics can help analyze various aspects of the business. These include:

Thorough Business Evaluation

When buying an existing business, use data analytics to conduct a detailed assessment. This could involve studying the business's past performance, profits, client base, market share, and return on investment. 

Financial Data Analysis

With data analytics, buyers can evaluate the financial health of a business. Important elements to be analyzed include revenue, expenses, profit margins, cash flow, and debt level. Besides, forecasted financials can also be scrutinized to predict future performance.

Customer Analysis

It's very important to understand the customer demographics of the business. Analyzing customer data like customer behaviour, preferences, spending habits, churn rate, and customer lifetime value can help in understanding the business's customer base better.

Market Trend Analysis

Data analytics can help to find out market trends and patterns. By assessing the industry's growth rate, market size, and competitor’s performance, you can understand where the business stands in the market and its growth potential.

Vendor Analysis

Evaluate the business's relationship with its suppliers and vendors. Vendor reliability, quality of products, pricing, and delivery timeframes all play a key role in business operations.

Employee Retention

Data analysis can also indicate the turnover rate within the business and provide valuable information regarding employee satisfaction and potential staffing issues.

Risk Assessment

Analyze data to identify potential risks related to the business. These could be operational risks, market risks, financial risks, and compliance risks. This helps you prepare and strategize accordingly.

The Power of Procurement Analytics

Leveraging procurement analytics provides actionable insights into your company's purchasing activities that can aid in decision-making and contribute to the bottom line.

The benefits are substantial, from improved forecasting for budgeting and better risk management to pinpointed opportunities for consolidation.

The types of analysis involved include descriptive, diagnostic, predictive, and prescriptive analytics. Each type offers a different perspective on your procurement process, helping you understand what happened, why it happened, what might happen in the future, and what actions you should take.

Here are some practical applications:

●      Spend Analysis: Unveiling your spending patterns enables cost-saving opportunities.

●      Supplier Evaluation: Analytics can provide insights into supplier performance, aiding in better partner selection.

●      Risk Management: Predictive analytics can help identify potential risks, allowing you to take preemptive action.

●      Contract Management: Data can highlight contract inefficiencies, guiding you to negotiate better terms.

●      Demand Forecasting: Predictive analysis can help anticipate demand, ensuring you're always adequately stocked.

The Role of Tools in Data Handling

You need these tools to extract, clean, and process the enormous amounts of data that come with procurement.

●      Data Extraction Tools: These pull data from various sources into a single platform for easy access and analysis.

●      Data Cleaning Tools: These ensure the data's accuracy by removing errors and inconsistencies.

●      Data Processing Tools: These convert raw data into a more understandable format for analysis.

●      Business Intelligence Tools: These provide visualizations and reports to help you interpret the data.

●      Predictive Analytics Tools: These use historical data to forecast future trends, helping you make informed decisions.

Exploring Savings Lifecycle Analytics

This powerful tool can track and analyze the entire savings process in business purchasing, from identification to implementation. This method allows you to understand not just the 'what' and 'how' of your savings, but also the 'when'.

Savings lifecycle analytics enables you to:

● Identify potential savings early in the procurement process.

● Track the progress of these savings through each stage.

● Analyze how effectively these savings are being implemented.

● Understand the temporal distribution of your savings.

● Make data-driven decisions for future procurement strategies.

This approach ensures that every dollar counts, optimizing your procurement process and maximizing your financial efficiency.

Implementing Analytics in Your Business

You need to identify the key metrics that matter to your business. Then, invest in an analytics tool that can track these metrics and generate insightful reports.

Consider these steps:

● Define your business objectives and identify key performance indicators (KPIs).

● Choose an analytics software that suits your needs.

● Train your team on how to use the analytics tool efficiently.

● Regularly review the data and adjust your strategies accordingly.

With a data-centric approach to business purchasing, businesses not only streamline their procurement process but also achieve a robust growth trajectory.

The availability of vast amounts of data presents an incredible opportunity to gain valuable insights into customer behavior, market trends, and competitor strategies. By tapping into this data goldmine, businesses can make informed decisions, tailor their sales and marketing efforts, and ultimately drive revenue growth. It's time to recognize the immense power that lies within data and harness it to unlock unprecedented success.

Driving Precision: Leveraging Data for Targeted Campaigns

Gone are the days of generic mass marketing campaigns. With the power of data, sales, and marketing teams can now achieve precision like never before. Outlets, and information access such Enigma's business data provide are proof of this. By analyzing customer data, businesses can gain a deep understanding of their target audience, their preferences, and purchasing patterns. This knowledge allows for the creation of highly personalized and targeted campaigns that resonate with customers on an individual level. Whether it's through segmentation, predictive analytics, or customer profiling, data-driven marketing ensures that every message hits the mark and maximizes the return on investment.

Uncovering Opportunities: Spotting Trends and Market Insights

Data holds the key to unlocking hidden opportunities and staying ahead of the competition. By analyzing market data, businesses can identify emerging trends, spot gaps in the market, and capitalize on new opportunities. Through data-driven insights, sales and marketing teams can understand customer needs and preferences, adapt their strategies, and develop innovative products or services that meet evolving demands. Data-driven decision-making empowers businesses to be proactive rather than reactive, positioning them as industry leaders and driving sustainable growth.

Streamlining the Sales Process: Data-Backed Sales Strategies

Sales teams can significantly benefit from data-driven strategies to enhance their performance and close deals effectively. By leveraging customer data and sales analytics, sales professionals can prioritize leads, identify cross-selling or upselling opportunities, and tailor their sales pitches to individual prospects. Data-driven insights provide valuable guidance on customer objections, pain points, and preferences, enabling sales teams to craft compelling arguments that resonate with their audience. With data as their ally, sales professionals can streamline their processes, increase efficiency, and achieve higher conversion rates.

Measuring Success: Tracking Metrics and Evaluating ROI

Data plays a vital role in measuring the success of sales and marketing efforts. By defining key performance indicators (KPIs) and tracking relevant metrics, businesses can gauge the effectiveness of their campaigns, monitor sales performance, and evaluate return on investment (ROI). Data-driven analytics provide real-time visibility into campaign outcomes, customer engagement, and revenue generation, allowing businesses to fine-tune their strategies and optimize their resources. With data-driven measurement and analysis, sales and marketing teams can continuously improve their performance and ensure that every effort contributes to the bottom line.

Conclusion

Data has emerged as a powerful asset for sales and marketing professionals, offering unprecedented opportunities for success. By leveraging data to drive targeted campaigns, uncover market insights, streamline sales processes, and measure performance, businesses can stay ahead in a competitive landscape. Embracing the power of data is no longer optional; it's essential for businesses that aim to thrive and achieve remarkable results in today's data-driven world. So, unlock the full potential of your business data and witness the transformative impact it can have on your sales and marketing endeavors.

Fashion, social causes like prevention of cruelty to animals, ecological concerns, and minimalism are currently core elements. But they may change as you read this page. That’s how quickly consumers’ minds are changing and businesses are trying hard to keep up with it. 

Some businesses are no longer predicting consumer preferences but influencing them to choose their future products. Thereby a market is created and catered to while competing brands are still assessing what the consumer wants in the future. 

Using data for insights

The only way companies can create a niche space in the constantly changing comer dynamics is by grasping the perspective of the present and future consumers. Businesses can make intelligent use of the insight community platform to take proactive decisions that will improve the process and eliminate the wastage of resources. 

For instance, if a company is manufacturing an everyday necessity product like budget sofas, then it pays to understand if consumers are willing to pay more for durability or aesthetics. Matching the requirements, running it against the product line available from competitors, and drawing up its strengths, will allow the company to manufacture a product line that can please the crowd. A well-made product is sold out with very little effort in this age of information, where consumption is not far away even though the consumer is at a distance. 

The insight community is a valuable tool

To understand how insight communities can be used advantageously, a business needs to know what comprises one. Think of an insight community as an online forum or town hall, where all the stakeholders who are connected to the business and may hold even a passing interest meet, share ideas, and news, collaborate on tasks, resolve issues that concern, and voice their opinions. 

Few debates are healthy, and few can lead to a social-media brawl, but every event will give the moderators and insights community in charge team members important takeaways. These pointers act as those neon stickers on a dark road that guide the first wanderers. Without the points that the content and insight-community management team picks, from what seems like social-media banter, feeling the real pulse of the consumer who is connected more to the smartphone than to the real world is difficult. 

Need to optimize data from the insight community

Often it is seen that though companies initiate and maintain an insight community platform, they are not using it effectively. Data collected and unused will become worthless as it comes with a shelf life, and old data should be archived but often does not hold much value. 

Companies should not just come up with an in-house insight community platform that acts as a bridge between the enablers and the end-users of their products but also come up with strategies to make it a happening hub of information and ideas. 

Here are a few pointers to maximize the data output and its uses from an insight community platform:

An insight community should aim at including all kinds of consumers who may have used the product and services in the past. It should also include people who are interested in availing the brand services in the future. Even developers who are interested in the technology and like to brainstorm about open-source codes for the technology should be attracted to the platform. So the entry should be free and fair with the only barrier being the interest in the product to target the right category of audience. In this manner, the related content will also be targeted, and efforts taken to avoid derailing from the core topic through group moderation. 

The idea of unleashing the power of an insights community platform is to help in ideation, which is inclusive of consumer insights to develop future-ready products. And in line with the perception of customers. Using effective analytics and consistent filtering from the platform teams can predict and discover new concepts. Understanding the current process, improvising or maintaining the standard, and forecasting future outcomes become easier when the insight community is vibrant and active. 

An insights community acts like a mind reader. The team that is managing an insights community needs to scan the content regularly so that important data projecting consumer preferences do not go unnoticed. 

Regular exercises to collect relevant and related data points should be conducted to assess the pulse of the consumer. 

Organizations can channel and streamline their resources to come up with saleable products that have been designed keeping consumer preferences in mind. Identifying new opportunities and working towards maximizing products is possible when one listens to consumers. 

When participants of an insight community are engaged proactively and the discussions prove to be productive more people join the discussion. There will be long trails of messages along the same lines and the brand with help of engaged consumers and stakeholders becomes a trending topic. 

In this manner, the brand gains popularity without any hardcore advertising and invokes the interest of more people who will be interested to join the insight community. Being a member of a few insight communities is regarded as a cool and woke thing for most Gen-Z people. 

Summing-up:

Community platforms offer crucial insights that can act as game changers if the team can understand how to utilize the information. Deciphering between the lines is as important as collecting data and insights when it comes to data sourcing and business intelligence. 

The platform can be used to mitigate future risks like needing to increase the price to keep a decent range of profit margins. Businesses instead of introducing higher prices can first let consumers understand the need to increase the same like raw material cost and the entity’s perseverance not to cut back on the quality as primary reasons for a small increase in the price. If used intelligently, insight communities are a powerhouse of information and decision-enabler tools. 

Virtual data room services allow organizations of any size to securely store their data, cooperate on projects, and facilitate dealmaking. 

If you haven’t enjoyed the benefits of implementing VDR in your business yet, read this article to learn what a virtual data room is and how to choose the best virtual data room provider for your company’s needs.

What is a virtual data room?

A virtual data room is a cloud-based repository for the secure storing and sharing of sensitive data and other types of corporate files. The hallmark of virtual data room providers is the enhanced security they offer, ensuring the privacy of their users' data. This is what traditional file-sharing services don’t have.

Every virtual data room vendor provides a set of features that improve internal corporate security, facilitate dealmaking, and enhance productivity. 

Virtual data rooms are often used for due diligence during such complex financial transactions as M&A, private equity, venture capital, or loan syndication.

  Note: A virtual data room is also often called an electronic data room, online data room, virtual deal room, or simply VDR.

 7 factors to consider when choosing virtual data room software for your company

When considering using a virtual data room and searching for the best option, pay attention to the following seven factors.

1 - Provider’s experience 

Usually, the more experience a particular vendor has on the market, the more quality service you expect to get when using it. However, it doesn’t always work that way. 

Sometimes, younger virtual data room providers offer more modern services and are much more user-friendly. 

2 - Usability

Virtual data room software has to be easy to set up and use for all users, regardless of their technical background. 

On top of that, the best virtual data room providers usually offer a few deployment options and a set of integrations. This way, you can reach your virtual data room from any device and enjoy working with your favorite software products like Zoom, Slack, or Microsoft Office without the need to leave the VDR space.

3 - Pricing 

Virtual data room pricing depends on many factors: from the provider’s expertise and recognition to the variety of features offered.

 Additionally, every vendor has its subscription model: some charge on a per-month basis, while others offer quote-based pricing and consider every customer individually.

On top of that, most virtual data room providers offer a free trial that lets prospects test the platform before purchasing a subscription.

4 - Features set

The variety of features a particular virtual data room vendor provides is what usually distinguishes it from others. 

As a rule, there are features for document management, document security, tracking, collaboration, access management, and user management. Think of what your company would need from a virtual data room and search for it.

5 - Security

This is probably the most important factor since a VDR’s mission is to maintain end-to-end security of its customers' data. 

The variety of security measures a vendor can take ranges from multi-factor authentication to several data centers in different locations.

It is also a must for every provider to at least have such world-acclaimed certifications as ISO 27001 and compliance as SOC 2.

6 - Quality of customer service

Customer support service is also important since all data room members — including employees, investors, and directors — should get knowledgeable assistance when they experience any trouble with the software. 

Make sure there are a few ways to contact the support team and that every specialist can help you out.

7 - Customization options

The best virtual data room providers also introduce customization features that enable users to give a virtual data room their company’s look and feel. Customization options usually include the ability to tailor logos, headers and footers, and invitation emails.

Tips on selecting the best online data room software

On top of the key factors that you should consider when choosing the best virtual data room, there are also a few extra tips.

➔    Read reviews. There’s no better way to find out what user experience to expect from a particular vendor than reading real users' feedback. 

➔    Put the best data room providers to a test. Most likely, you’ll have a few favorites when searching for the best VDR solution. To decide on the winner, compare virtual data rooms, taking advantage of the free trials they offer. Also, conduct demo sessions and talk to the customer support team.

➔    Consider your budget. If you’re launching a startup or have a small company, your budget might matter a lot. Think of what price you’re ready to pay and define the services you expect to get for that cost.

Summing up

Virtual data room software is a cloud-based repository where you can securely store and share sensitive corporate data.

 When choosing the best VDR provider for your needs, consider its experience, usability, set of features, pricing structure, security measures, quality of customer support, and customization options. 

 On top of that, it would be nice to explore real customers’ feedback, test a few vendors, and think of your budget. 

Whether it’s a lack of technical expertise or simply a lack of time, you may not have the bandwidth or tools to review information about your business’s financial performance properly. Data analytics in business connect you with the information necessary for optimising the various logistical aspects of your company.

Outsourcing service providers can sometimes make it seem like you’re handing over a key component of your company without having any control over the specific services provided. However, outsourcing carries substantial benefits for almost all small businesses. The business owner receives access to a wide range of services and professional expertise without spending the time or resources to hire someone internally.

In this article, we’ll review the key benefits of outsourcing your data analytics efforts and showcase the types of changes this central logistical operation can lead to in the future. Here are just a few of the reasons why outsourced data analytics are essential for your organisation.

Actionable Insights 

Professional, enterprise-grade data analysis makes it significantly easier for business leaders and stakeholders to make more informed decisions about the future and the current operations of their organisation. In many cases, the data that will most directly support your next steps includes financial spending and accounts receivable metrics, so you can identify what aspects of your current business activities are higher or lower risk. In short, data-driven decision-making is essential for any company that wants to stay competitive in its field, increase earnings potential, and grow in size or reach. 

Cost-Efficiency

Outsourcing, in general, is a cost-efficient method for accessing business expertise that’s too expensive to hire internally. Accountants, financial analysts, and IT professionals are all examples of company services that you may want to consider outsourcing to support the logistical aspects of your business’s back-end operations. Outsourcing your data analytics and financial analysis is a cost-effective way to improve overall cost-efficiency without sacrificing too much time or money.  

Avoid Internal Hiring

Data analyst positions are high-paying full-time positions that quickly become competitive. As mentioned above, the ability to avoid internal hiring for this type of service can prove to be a significant benefit for your business at large, not just for the business owner or CEO. Hiring always takes more resources away from your business than you’re expecting. Outsourcing makes it easy to avoid that process while still allowing you to access the professional support and analytics you need to succeed long-term. 

Goal Setting Support

Professional data analysis directly supports the process of setting business goals and sticking to them. No matter what your KPIs are or what kind of short-term objectives you have in mind, you can set up your path to success with the peace of mind that comes with valuable knowledge about what’s working in your business and what needs to change. If you’re tired of feeling like your business goals are unachievable or unattainable, contact an outsourcing firm that offers data analysis services and get started on setting up plans and achieving your goals as soon as possible. 

Professional Support When You Need It

Outsourcing allows business owners to only have to pay for the services and the hours they need to succeed. However, that doesn’t mean you won’t have a professional on call when you need immediate help. Outsourcing firms make it easy to scale the services you’re paying for to match your current operations.   

Organised Reporting

Part of the job of a professional data analyst is to make the numbers easy to read for business executives who don’t share their background or skill set. If you don’t have experience in working with professional analyses, you have nothing to worry about when you outsource. Your data analyst will break down the information with organised, efficient, and easy-to-read reports. 

Scalable Services

As your business grows, so too will your need for more in-depth financial analysis and accounting. As your assets, debts, and investments continue to grow, it can sometimes feel more difficult to get a handle on what aspects of your company are working efficiently and which ones aren’t as effective. 

By outsourcing the central logistical aspects of your business’s back-end, you’re setting yourself up for long-term success. The scalability of these services connects you with the support you need when you need it, which saves you both time and money. 

Planning For The Future

Where is your business going? What kind of plans do you have for supporting the growth of the company and its employees? These are difficult questions for business owners to answer. Luckily, the information and insights about your company that an outsourced data analyst can provide will make answering these questions significantly easier. In many cases, 

While you don’t have to know exactly what the future of business looks like, you probably have some ideas, hopes, and dreams for the next year, or perhaps five years. Supporting these ideas with the actual numbers of what it will cost to take your business to the next level makes your company's future a well-defined objective, rather than something vague or undefinable. 

Get Back To Your Business

Don’t waste time, money, or company resources figuring out what customer, client, and financial metrics have to say about your business. An outsourced data analyst can interpret your data to support decision-making, goal-setting, and financial performance. You’ll get actionable insights and critical information about your business’s cash flow, net profits, income, and marketing performance, so you can return to the central aspects of your business that drive and inspire you towards long-term business success. 

Keith Pearson, Head of Financial Services GTM at ServiceNow, explains the importance of hyperautomation for financial services.

As financial services look to accelerate their digital transformation plans in a post-COVID world, they must quickly recognise the importance of hyperautomation and the benefits it provides. In April, Gartner predicted that the worldwide market for technology that enables hyperautomation will reach $596.6 billion in 2022. Hyperautomation is no longer a choice, rather a condition of survival.   

What is hyperautomation? 

Hyperautomation brings together capabilities including machine learning, process mining, RPA, API integration and intelligent workflow orchestration to replace high levels of complexity with 80%+ automation of the delivery of services to customers. 

The key to success is actionable integrated data. Fragmented data and isolated systems are the enemies of hyperautomation, and data lake technologies don’t put the data that they hold into the hands of your employees in the workflow. The ability to integrate rapidly to modern and old systems, bringing together process-related data into one place where intelligent automation technologies can be effectively applied is the key to delivering actionable automated workflows and successful outcomes. Too many financial services organisations continue to deploy a ‘sticking plaster, hybrid-technology approach’ to achieve their automation goals, inadvertently creating yet more technical debt and islands of data.

IT leaders must therefore recognise that hyperautomation is crucial to achieving business outcomes. It empowers people and businesses to delegate the authority of decision making to intelligent applications, physical robots and software service assistants. Once technology that enables hyperautomation has been implemented then financial services organisations will begin to enjoy tangible benefits.   

Automating repetitive tasks 

The financial services industry is full of complex processes, transactions and payments connecting customers, buyers, traders, regulators and other stakeholders. Automation is crucial for firms to deliver a seamless customer experience, but legacy systems complexity often leaves high levels of human-dependent process management, while traditional business process management technologies, RPA and low code app development continue to contribute to a sub-optimal fragmented systems landscape. In these firms, engineers have traditionally wrestled with complex architecture and integrations trying to join systems that were never designed by vendors to work seamlessly together. 

Hyperautomation can empower these organisations and reduce manual input while ensuring high-quality results on front and back-end processes. The combination of RPA with ML and AI is the core enabling technology behind hyperautomation and the reason behind its intelligent automation. It allows companies to automate in places that weren’t previously possible, namely undocumented processes that rely on unstructured data inputs.  

For instance, if a bank’s customer requires a refund of a direct debit that should not have been paid, they contact the bank to recover the funds from the vendor. Hyperautomation streamlines the tasks involved within this request by automating data validation, making the processes quicker, more consistent, and less prone to error. Not only will this speed up digital processes but removing human intervention will dramatically reduce operating costs in the longer term. By combining hyperautomation technologies with redesigned operational processes, businesses are predicted to lower operational costs by as much as 30% in the next three years

Boosting customer satisfaction  

Customer satisfaction poll on tabletStreamlining back and front office processes will inevitably lead to a much more efficient customer experience. Removing human intervention not only speeds up the delivery of customer requests, such as refunds or complaints but also eliminates any chance of human error through automated workflows.  

Firms that embrace hyperautomation can create a simplified platform environment that is natively integrated, integrates quickly to other systems and combines the best that humans and machines have to offer in the ultimate delivery of service to customers. They monitor and adapt their processes in real-time, evolving quickly depending on changing customer and business demands. Bringing data together in one place has the added benefit of effective fraud monitoring, a single view of the customer and the ability to apply predictive analytics to spot patterns and avoid issues before they occur.

Hyperautomation can also create customised products, tailored services and highly responsive omnichannel customer services that are available 24 hours a day. By removing the need to do cumbersome, repetitive tasks, employees can focus their time on tailoring their products and services for their customers. Additionally, more time and opportunities can be opened up for innovation and digital transformation, which are crucial components for organisations to stay competitive and agile, particularly amid the pandemic.  

Real-time data analytics 

If business agility is the marker of success, then real-time data analytics is the key to this. Businesses often fail to identify where their inefficiencies lie due to a lack of data analysis, which is particularly frustrating in the financial sector given the vast amount of transactional data available.  

Hyperautomation can transform financial services by helping IT decision-makers unleash the true potential of data by deriving insights that enables them to understand current business trends and make predictions about future outcomes. This means they are well placed to refine their automated processes and make the necessary course corrections. Companies can therefore adapt in real-time and evolve depending on the changing consumer landscape.  

Furthermore, banks can utilise the AI algorithms and ML technologies built into hyperautomation to efficiently monitor all monetary transactions and proactively identify any fraudulent activities. Machine learning predictive models built with advanced modelling techniques can predict the probability of fraudulent transactions, minimising risks for customers.  

The future of automation 

Given the abundance of operational business benefits available, it’s difficult to overstate just how important hyperautomation will be for financial services over the next few years. Rather than just automating manual tasks, it will take a company’s ecosystem of technologically advanced tools and merge them to create a truly interconnected workflow solution.    

Hyperautomation was created so that low-value tasks can be performed with automation tools, advanced AI and ML, so that outputs can be created automatically and run productively with virtually no human input. It is designed to grow alongside a business and will create a working ecosystem that is constantly educated, agile and ready to utilise data and insights for quick and accurate decision-making. As financial companies look to remain competitive in a post-COVID world, it has never been a better time to embrace the future of intelligent automation.  

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